Chini Kum funding, investors and company details
Chini Kum is an emerging FMCG startup from Noida, working in the space of Zero-sugar, low-calorie beverages sweetened naturally with stevia and monk fruit, incorporating gut-friendly prebiotic fiber for everyday consumption. Founded by Priyank Jain.
- Company: Vitalsip & Bite Consumer Private Limited
- Sector: FMCG
- Location: Noida
- Founders: Priyank Jain
Company overview
Chini Kum produces zero-sugar, low-calorie beverages sweetened naturally with stevia and monk fruit, incorporating gut-friendly prebiotic fiber for everyday consumption. Operations focus on clean-label formulations across carbonated and non-carbonated formats in flavors like Lemon and Mango, launched through D2C website and quick commerce platforms. The brand emphasizes accessible pricing, transparent ingredients, and scalable distribution targeting health-conscious consumers seeking alternatives to sugary drinks.
Funding rounds
- Latest round (Pre-Seed): ₹1.00 Cr. ($ 0.11 Mn), 2026-02-05. Investors: Shobhit Gupta (One8 Commune Restaurants), Varun Sachdeva (boat), Eiti Singhal (Eiti Ventures)