GREENEST funding, investors and company details

GREENEST is an emerging [●] startup from New Delhi, working in the space of Food tech startup focused on plant-based protein alternatives. Founded by Gaurav Sharma.

Company: Upstablish Food Technologies Private Limited
Sector: [●]
Location: New Delhi
Founders: Gaurav Sharma

Company overview

Greenest is a food tech startup focused on plant-based protein alternatives, aiming to make sustainable eating mainstream in India. Founded in 2020, it develops innovative meat substitutes tailored to Indian tastes and cooking styles. It positions itself as a pioneer in India’s plant-based food ecosystem, offering products such as kebabs, keemas, and nuggets that replicate the taste and texture of meat while being entirely vegetarian. The company leverages food science and technology to create high-protein, fiber-rich products that appeal to both health-conscious consumers and environmentally aware millennials. Its mission is to reduce reliance on animal-based protein and promote sustainable diets. Greenest collaborates with restaurants, cloud kitchens, and retail partners to expand distribution, ensuring its products are accessible across multiple channels. The brand emphasizes affordability and familiarity, making plant-based eating easier for Indian households.

Funding rounds

Latest round (Pre-Seed): Undisclosed Amount, 2022-09-01. Investors: Better Bite Ventures, Sachid Madan