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Rozana.in funding, investors and company details

Rozana.in is an emerging E-Commerce startup from New Delhi, working in the space of Rural e-commerce / rural commerce platform. Founded by Ankur Dahiya, Adwait Vikram Singh, Mukesh Christopher, Prithvi Pal Singh.

  • Company: Rozana Rural Commerce Private Limited
  • Sector: E-Commerce
  • Location: New Delhi
  • Founders: Ankur Dahiya, Adwait Vikram Singh, Mukesh Christopher, Prithvi Pal Singh

Company overview

Rozana.in is a rural commerce and e-commerce platform that focuses on serving underserved villages across India through a tech-enabled, asset-light model. The company operates a digital marketplace offering FMCG, groceries, electronics, fashion, home essentials and other daily-use products to rural consumers. Instead of holding large inventories, it connects brands, suppliers and farmers directly to customers, optimizing procurement and distribution through AI-driven demand forecasting and supply chain management. Rozana leverages a strong hyperlocal network of village-based peer partners who assist with order placement, customer onboarding and last-mile delivery. This model builds trust among first-time online shoppers while generating income opportunities for local micro-entrepreneurs, especially women. The company blends e-commerce with elements of social commerce to expand reach within rural communities. By minimizing inventory risk and using data analytics, it ensures efficient logistics and cost control. Rozana’s strategy centers on expanding district coverage, strengthening warehouse and delivery infrastructure, and enhancing its technology platform. Overall, its business aims to bridge the rural consumption gap while empowering local communities and improving supply chain efficiency in India’s hinterlands.

Funding rounds

  • Latest round (Series B): $ 30.00 Mn (₹276.75 Cr.), 2026-03-06. Investors: Fireside Ventures, Spark Growth Ventures
  • Past round: $ 22.50 Mn (₹187.54 Cr.), 2024-03-06. Investors: Bertelsmann India Investments, Fireside Ventures
  • Past round (Pre Series A): $ 2.50 Mn (₹19.13 Cr.), 2022-04-07. Investors: 3one4 Capital