Rosada funding, investors and company details

Rosada is an emerging E-Commerce startup from Kolkata, working in the space of D2C toddler and kids‑wear brand. Founded by Shalu Agarwal, Bhupesh Agarwal.

Company: Rosada Unicorn Private Limited
Sector: E-Commerce
Location: Kolkata
Founders: Shalu Agarwal, Bhupesh Agarwal

Company overview

ROSADA is an Indian D2C toddler and kids‑wear brand that specialises in premium, handcrafted, personalised essentials for newborns, babies, and young children. Its core business is creating customised products such as name‑embroidered bags, accessories, gift sets, outfits, and baby essentials, all made in India with a focus on quality, safety, and thoughtful design. After appearing on Shark Tank India and securing backing from Shark Amitabh Bhattacharya, ROSADA became a Bollywood‑mom favourite and celebrity‑adored brand. It sells via its own website and major marketplaces like Myntra and FirstCry, targeting parents seeking premium, personalised baby and kids products for gifting and everyday use.

Funding rounds

Latest round: Undisclosed Amount, 2026-06-02. Investors: Shilpa Shetty (Actor)