R for Rabbit funding, investors and company details

R for Rabbit is an emerging Clothing and Apparels startup from Ahmedabad, working in the space of D2C baby brand. Founded by Kunal Popat, Kinjal Popat.

Company: R For Rabbit Baby Products Private Limited
Sector: Clothing and Apparels
Location: Ahmedabad
Founders: Kunal Popat, Kinjal Popat

Company overview

R for Rabbit, founded in 2014, is a leading Indian brand known for its premium range of baby and kids' products. With a strong presence both online and offline, the brand has partnered with over 2,000 retail outlets. Its product portfolio spans baby gear such as strollers, car seats, and high chairs, along with ride-ons, nursery furniture, feeding accessories, and personal care items. One of the brand’s standout offerings is the “Pure & Beyond” collection, featuring skincare productsafted with natural ingredients like oatmeal and lavender—formulated to provide gentle care for delicate baby skin.

Funding rounds

Latest round: $ 27.00 Mn (₹238.06 Cr.), 2025-08-19. Investors: Filter Capital, 3one4 Capital