Swirl funding, investors and company details

Swirl is an emerging Online Service Provider startup from Gujarat, working in the space of Video commerce & live shopping SaaS, shoppable video, live streaming shopping, and immersive engagement tools. Founded by Kaizad Hansotia, Bhejash Joshi.

Company: Goswirl Technologies Private Limited
Sector: Online Service Provider
Location: Gujarat
Founders: Kaizad Hansotia, Bhejash Joshi
Total funding raised: ₹9.12 Cr

Company overview

Swirl is a video commerce SaaS platform that helps brands and retailers boost online revenue and customer engagement by integrating immersive shoppable videos, live shopping, and virtual selling experiences into their digital and omnichannel sales funnels. Its technology enables businesses to create interactive video content and livestream sessions that let customers explore products, interact in real time, and purchase directly through video — effectively bringing a phygital (physical + digital) shopping experience online. Swirl’s platform integrates easily with existing e‑commerce systems (like Shopify and WooCommerce) without requiring custom coding, provides real‑time engagement analytics, and supports use cases from fashion and beauty to lifestyle and consumer electronics to help increase conversions and deepen customer engagement.

Funding rounds

Latest round (Seed): $ 1.10 Mn (₹9.12 Cr.), 2024-02-09. Investors: Shastra VC, Arun Prabhudesai, Neha Kulwal, Ratan Ingu, Mohammed Dewji, Naim Siddiqui, Anil Goteti, Jiten Patri, Arun Vaish, Shan Krishnasamy, Paresh Chaudhry