Better Beauty funding, investors and company details

Better Beauty is an emerging Cosmetic startup from New Delhi, working in the space of Personal care and cosmetics company focused on delivering high-quality, sustainable, and innovative beauty solutions. Founded by Kunal Verma, Naina Ruhail, Anita Hassanandani Reddy, Ritambra Das.

Company: Brand Rocket Private Limited
Sector: Cosmetic
Location: New Delhi
Founders: Kunal Verma, Naina Ruhail, Anita Hassanandani Reddy, Ritambra Das
Total funding raised: ₹1.66 Cr

Company overview

Better Beauty is a fast-growing personal care and cosmetics company focused on delivering high-quality, sustainable, and innovative beauty solutions. The brand operates across skincare, haircare, and cosmetic categories, offering products that combine modern science with natural ingredients. Its business model emphasizes affordability, accessibility, and aspirational appeal, catering to India’s rapidly expanding beauty and wellness market. The company leverages strong distribution channels, including e-commerce platforms, modern retail, and direct-to-consumer engagement, ensuring wide market reach. With a portfolio designed to meet diverse consumer needs, Better Beauty positions itself as a trusted partner for conscious consumers seeking safe and effective products. Innovation and sustainability are at the core of its strategy, with continuous investment in R&D, eco-friendly packaging, and cruelty-free formulations. By blending global trends with local preferences, Better Beauty aims to establish itself as a leading player in India’s evolving beauty landscape.

Funding rounds

Latest round: $ 0.20 Mn (₹1.66 Cr.), 2022-10-14. Investors: Lotus Holdings (Lotus Herbals)