Boldfit funding, investors and company details

Boldfit is an emerging Healthcare - Nutrition startup from Bengaluru, working in the space of A direct-to-consumer fitness brand offering premium accessories, apparel, nutrition supplements, yoga gear, sports equipment, and home gym essentials. Founded by Pallav Bhiani.

Company: Bling Brands Private Limited
Sector: Healthcare - Nutrition
Location: Bengaluru
Founders: Pallav Bhiani
Total funding raised: ₹510 Cr

Company overview

Boldfit operates as a direct-to-consumer fitness brand offering premium accessories, apparel, nutrition supplements, yoga gear, sports equipment, and home gym essentials tailored for active lifestyles.The platform provides products like resistance bands, mats, dumbbells, protein powders, and performance wear across categories such as yoga, gym training, running, and swimming, emphasizing durability, affordability, and innovation.It sells through its e-commerce site, app, and marketplaces, building a community-focused ecosystem with free shipping, easy returns, and content on workouts to empower fitness enthusiasts nationwide.

Funding rounds

Latest round (Series B): ₹400.00 Cr. ($ 41.33 Mn), 2026-10-13. Investors: Bessemer Venture Partners
Past round: ₹110.00 Cr. ($ 13.01 Mn), 2024-11-07. Investors: Bessemer Venture Partners