Melorra funding, investors and company details

Melorra is an emerging Jewellery startup from Bengaluru, working in the space of Melorra operates in the fine jewellery sector, specializing in lightweight gold and diamond pieces designed for everyday wear and fast fashion trends.. Founded by Saroja Yeramilli, Krishnakumar R.

Company: AUGUST JEWELLERY PRIVATE LIMITED
Sector: Jewellery
Location: Bengaluru
Founders: Saroja Yeramilli, Krishnakumar R
Total funding raised: ₹124.11 Cr

Company overview

Melorra is a Bangalore-based fine jewellery brand founded in 2015 by Saroja Yeramilli and Ravi Vora, specializing in lightweight gold and diamond pieces for everyday wear. Headquartered in Karnataka with 201-500 employees, it blends e-commerce with physical stores, having delivered to over 1,900 towns and raised around $69.5M in fundingMelorra aims to modernize jewellery by introducing a fast-fashion model, launching weekly collections inspired by global trends from Paris and Milan Fashion Weeks. Its mission focuses on delivering trendy, affordable, high-quality 22KT gold and certified diamond jewellery, expanding to 350 experience centers across India while prioritizing ethical sourcing and technology.

Funding rounds

Latest round (Series D): $ 16.00 Mn (₹124.11 Cr.), 2022-05-17. Investors: Axis Growth Avenues AIF-I, SRF Family Office